3/13/2013

FOR IMMEDIATE RELEASE

University Press of Florida Acquires Seaside Publishing

Gainesville, FL and St. Petersburg, FL—Continuing its strategic focus on publishing books with regional importance and global significance, University Press of Florida (UPF) has acquired Seaside Publishing. Capitalizing on the momentum of its recent postcards collection as well as existing cookbooks, art, and photography books, UPF will use the Seaside Publishing imprint to produce general interest titles for the gift market.

“As a system-wide press, we feel it is our duty to address the needs of not only the academic community and the universities with which we are affiliated, but the citizens of Florida and visitors to the state. It’s important to get them the kinds of books they want to read, and the acquisition of Seaside Publishing underscores our commitment to this goal,” says UPF director, Meredith Morris-Babb.

Twenty-five titles from the existing list of Seaside books have been transferred to UPF. These include titles distributed for the Tampa Bay Times, including outdoors writer Terry Tomalin’s Everyday Adventures and food writer Janet Keeler’s Cookielicious. The popular travel guides created for Fox-TV’s video series “FOX13’s One Tank Trips®” are also a part of the deal.

“I always tried to find and publish things of value that helped people discover the unusual and the interesting within Florida. UPF is a perfect home for Seaside, because their commitment to the region is so in tune with what I founded Seaside to do,” says publisher Joyce LaFray. She established the company that eventually became Seaside Publishing in the 1990s. LaFray is also author of the Famous Florida!® cookbook series, which will continue under UPF’s Seaside Publishing imprint.

University Press of Florida is the official publisher of the State University System. More information about the press can be obtained by visiting www.upf.com. UPF is located at 15 NW 15th Street, Gainesville, FL 32603.

 

# # #

To order Seaside Publishing books:

Toll free phone: 1 (800) 226-3822

Email: ORDERS@upf.com

Toll free fax: 1 (800) 680-1955

www.upf.com

http://www.seasidepublishing.com/

 

For more information, contact:

Teal Amthor-Shaffer, Marketing Manager

University Press of Florida

15 NW 15th Street • Gainesville, FL 32611

V: 352.392.1351 x209 • F: 352.392.7302 • tas@upf.com

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